28-Year-Old Malaysian Entrepreneur Makes It To Forbes' 2019 Annual 30 Under 30 List

She moved to the US when she was 18.

Meet Kimberley Ho

She is an investment banker-turned-entrepreneur, who co-founded a non-toxic skincare product for children called Evereden

According to an article on Forbes earlier this year, Kimberley, after seeing a need for more nontoxic skin care line for babies, decided to create one herself.

The 28-year-old assembled a team of pediatric dermatologists from Stanford and Harvard to build products that are naturally-sourced and scientifically-backed, void of toxins and harmful ingredients, coming up with a line that she named as Evereden.

Speaking about the name of the company, which Kimberley co-founded with her husband, she said that it was this idea of "every person's Eden. Hence, Evereden."

Image via Forbes

Kimberley, a Malaysian by birth who moved to the US when she was 18 to study economics at Stanford, has now made it onto the Forbes' "30 Under 30" list's Retail & E-commerce category

The Malaysian entrepreneur took the 17th spot in the said category.

In writing her profile for the list, Forbes says that since launching Evereden in 2018, "the Malaysian immigrant has raised USD2 million in funding from angel investors."

"Her products have received accolades from Bobbi Brown and Vogue, among others."

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“Best new sunscreen.” - @vogue. #evereden

A post shared by Evereden (@everedenbrand) on

How did an investment banker become an entrepreneur?

Speaking about her journey, Kimberley, in an interview with Forbes earlier this year, shared how while finance taught her "a lot about grit, guts and how to build a business", it was the desire to be creative, to seek something different that pushed her to start Evereden.

"My several years in finance taught me a lot about grit, guts and how to build a business — but ultimately I wasn’t able to be creative in those positions. I was itching for something different.

"Travelling back and forth to Asia over the years, my girlfriends starting families would beg me to bring them natural and organic baby products from the US — they just weren’t on the market over there. But after doing some research, I realised that the formulas in US baby products weren’t as safe or effective as they claimed to be.

"I quit my job in finance and set out on a mission to rebuild children’s skincare from the ground up. One year later, I’m launching Evereden," she told Forbes.

Meanwhile, the Malaysian entrepreneur took to Instagram to share the news about Evereden being listed in Forbes 30 under 30 list

"Honoured for Evereden to be on Forbes 30 under 30. Kudos to everyone on the team, all good things are possible because of the family that we’ve built," Kimberley wrote.

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