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8 Creative Ways You Can Improve Your Marketing Strategies

Marketing strategy is the goal of increasing sales and achieving a sustainable competitive advantage.

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Retail Oasis - Experts in Retail, Marketing, and Brand Strategies

RetailOasis is a unique business, founded in marketing and communications with a wealth of experience in retail practice…we believe that the future is all about connecting retailers to their prospective consumers

We connect retailers with consumers through identifying ways to improve their business, driven by innovation and executed through marketing and branding initiatives.

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How to Evaluate Marketing Strategies?

Evaluation is an important part of marketing: it helps your company eliminate ineffective strategies and develop an overall plan that helps build your business. By scheduling regular evaluations of your marketing plan, you can save wasted money by modifying or eliminating campaigns that are not reaching your target market or garnering the response you need. As you plan, build in mechanisms to monitor the success of each marketing effort to make evaluation cheaper and easier.

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The Importance of Promotional & Marketing Strategies

Owners of small and medium-sized businesses need to be keenly aware of the importance of promotional and marketing strategies. Promotional and marketing strategies help your organization utilize the ...

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10 Tips for Creating a Marketing Plan

If you are a small business owner, an entrepreneur or an independent contractor, you should have a marketing or business plan to use as a guidepost/compass to lead your business' day-to-day activities.

Your plan does not have to be elaborate, nor does it have to be set in stone forever. However, it should specifically define key information including your target market and value proposition, as well as tactical ideas and action steps you will take in order to acquire customers and/or increase sales.

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How To Develop a Marketing Strategy in 5 Easy Steps?

There are numerous benefits of a carefully planned marketing strategy, but it's the one item many business lack. There is a misconception that a marketing strategy is difficult to develop, but it's not as hard as you think. Find out how you can develop your marketing strategy in just 5 easy steps.

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5 Tips to Help Your Marketing Messages Sing

Here's how to clear out the jargon and communicate clearly about your business.

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4 Tips For Launching A Successful Viral Marketing Strategy

The secret to going viral? Flawless execution -- and making it as easy as possible for users to share the results.

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Having A Marketing Strategy

If your competitor is about to announce something, make sure you have something to announce at the same time also - you dont want your competitor to be able to have the headlines all to themselves

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