SK-II has just released the first episode of 'Pitera Masterclass' and it's safe to say it's full of laughs and a whole lotta love
The Legend of Pitera was so alluring, it even compelled another 'Legend' to write a romantic ballad. Presenting: 'Oh Pitera' by the one and only John Legend!
Pitera Essence as it's commonly known, is often touted as 'miracle water' in Asia due to its transformative properties and its uncanny ability to provide crystal clear skin for those who use it. Naturally, John Legend wrote a song about the wonders of SK-II's iconic bestseller, Pitera, marvelling at its magical properties.
So what is it about Pitera Essence that has John Legend so head-over-heels?
Take a look at the 'Oh Pitera' music video, sung by the one and only John Legend in SK-II's 'Pitera Masterclass' web-series
As you can see, John Legend couldn't contain his love for Pitera Essence. With lines like 'And it's crystal clear, Life only gets better from here', it's pretty clear (pun intended) that Pitera is the perfect solution for radiant, supple, and clear skin. Also note how James Corden takes a friendly jab at Legend, saying there isn't enough 'Pitera' in the song. Of course, you and I know that there's plenty to go around.
Another line that catches our attention is 'And it's crystal clear, This is exactly how I should feel'. It's the second verse's bridge to the chorus, leading to the final refrain. This line is significant because it's the biggest point being made - clearer, healthier skin also makes us feel better. With the increased radiance and suppleness that our skin gets to enjoy with Pitera Essence, we'll feel more 'alive' in the sense that we look way more energized than before.
Of course, we have to give it to John Legend for coming up with a romantic serenade for Pitera Essence in the first place.
What makes SK-II's Pitera Essence so special?
Discovered through the process of yeast fermentation in Japanese sake breweries, Pitera was extracted from this and turned into the primary ingredient of SK-II's Facial Treatment Essence. Packed with vitamins, amino acids, minerals, and organic acids, the transformative properties of Pitera enable the user to achieve crystal clear skin.
But what exactly is it? Being one of J-Beauty's best kept secrets, you'll have to keep watching the web-series to find out.
Subscribe to the official SK-II YouTube channel to keep up to date with new episodes of Pitera Masterclass, featuring James Corden, Naomi Watanabi, John Legend, and Tang Wei, coming out every fortnight.
To learn more about SK-II's Facial Treatment Essence, head over to their official website today.
This story originally appeared on Mashable Southeast Asia.