[VIDEO] New Nike Football Ad Featuring The Hulk Scores 30 Million Views
The new Nike advertisement features football superstars in the build up to the World Cup
Nike adverts are always an iconic part in the build up to a big football tournament. While this latest masterpiece isn't specifically about the World Cup itself, it is sure to ignite fan excitement as this summer's tournament in Brazil approaches.bleacherreport.com
Entitled 'Winner Stays' it stars global icons Cristiano Ronaldo, Wayne Rooney and Neymar alongside other football royalty as well as Ronaldo's girlfriend Irina Shayk in a brief cameo.dailymail.co.uk
The advertisement starts off in a local park where two teams challenge each other to a game
The film begins in a local park where two teams challenge each other to game. One of the players casts himself as Ronaldo while an opponent does similar as Neymar.dailymail.co.uk
A simple boys' pick-up game gets a beefy boost when the young players imagine themselves as their favourite football pros Cristiano Ronaldo, Wayne Roony, Neymar Jr., Zlatan Ibrahimovic, David Luiz, Gerard Pique, Mario Götze, Eden Hazard, Thiago Silva, Gonzalo Higuaín, Andrea Pirlo, Tim Howard, Andres Iniesta and Thibaut Courtoiscreativity-online.com
These amateur footballers then become their football idols as they begin shouting their names
Instead of recreating the Portuguese and Brazilian's skills, these two amateur footballers become them - epitomising the dream of many aspiring footballers.dailymail.co.uk
They are instantly transformed into the players themselves with a roll call of Nike-sponsored pitch celebrities joining the match as play progresses - Wayne Rooney, Zlatan Ibrahimovic, Gonzalo Higuain, Eden Hazard, Gerard Pique, Andrea Pirlo, Andres Iniesta, Mario Gotze, Thiago Silva, Thibaut Courtois, Tim Howard and David Luiz.ndtv.com
The whole atmosphere changes as the game is then played in a football stadium, complete with fans and television coverage
Ronaldo scores a screamer to send his team 1-0 up and taunts one of his opponents, saying “The crowd goes wild,” upon which a crowd is revealed cheering behind him. His rival is not deflated and points out that 50,000 are screaming his name. As they banter the young player changes his shoes in to the Magista, a boot that’s not even out yet. Ronaldo counters to give us the world’s first glimpse of the new Mercurial Superfly.bestmediainfo.com
Cameos are plenty throughout this advertisement, featuring basketball star Kobe Bryant...
MMA fighters Anderson Silva and Jon Jones
Cristiano Ronaldo's Russian model girlfriend
Even the Incredible Hulk makes an appearance!
The film ends with an unknown kid taking over the penalty from Cristiano Ronaldo in a game defining moment, thus 'risking everything'
In the last World Cup, Nike also made a successful ad campaign called 'Write the future' which won an award in the Cannes Lions International Advertising Festival Film Grand Prix