Your Face And Name Will Be Plastered Across Google Ads From Today Onwards
Exactly one month after announcing the move, Google has updated its terms of service, allowing the company to use your profile information in ads. That means your face, name and personal details will start popping up all over your network.
By Sadho Ram — 12 Oct 2013, 05:24 PM — Updated over 10 years ago
Google to use your name and photo to endorse products you have reviewed, and they won't ask you
Google has reportedly changed its Terms of Service, under which, the search giant aims to use the names and photos of its users in advertising.
aninews.inThe Internet search giant is changing its terms of service starting Nov. 11, but it will only affect users with Google+.
dailymail.co.uk
Under the new rules, ads called as 'shared endorsements' will run underneath ads about Google service, in which user's comments, rating, following a page, etc. will be used to promote something a user has endorsed along with their name and photo in the ad.
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Google outlined the new changes on its website: 'Your Profile name and photo might appear in Google products (including reviews, advertising and other commercial contexts).
'You can control whether you image and name appear in ads via the Shared Endorsements setting'
Google went on to explain why they're making the changes, writing: 'We want to give you and your friends and connections the most useful information.
'Recommendations from people you know can really help. So your friends, family and others may see your Profile name and photo and content like the reviews you share or the ads you +1'd.'
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In the footsteps of arch rival Facebook?
Google's move follows a similar proposal by Facebook. The social network in August said it would show users' faces and names in ads about products they clicked to 'like'.
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That proposal was criticized by privacy groups. They asked the Federal Trade Commission to look into the matter.
Although Google is playing wise by allowing users to control what others see by changing their Google+ activity settings and allowing users to opt out of the 'shared endorsements' unlike Facebook, where users were unable to opt out.
aninews.inHere's how to opt-out:
Google set up a page called "Shared Endorsements" (https://plus.google.com/settings/endorsements) to explain the "feature." At the bottom of that page is the opt-out control. It's checked by default. UNCHECK IT
macobserver.comThe setting will be on by default, but if you previously told Google that you did not want your +1's to appear in ads, then of course we'll continue to respect that choice as a part of this updated setting," Google said.
pcmag.com