tech

Now You Can Try Any Shade Of Eyeshadow Without Actually Putting It On

This mirror uses real-time facial tracking to accurately tint a person's eyelids to any shade, at any angle.

Cover image via YouTube

Ever wished you could try on every single shade of eyeshadow without having to remove it over and over?

Sephora launched an augmented reality mirror in its Milan Store that can simulate cosmetics on a user's face in both real-time and 3D.

Image via Gizmodo

This augmented reality mirror was launched recently and can simulate cosmetics on a user's face in both real-time and 3D

A woman tries out the Sephora 3D Augmented Reality Mirror.

Image via YouTube/SAYS

Beauty retailer Sephora has launched an augmented reality mirror in its Milan Store that can simulate cosmetics on a user's face in both real-time and 3D.

thedrum.com

The mirror, launched by Sephora, tracks the location of a user's facial features and applies eye shadow colours directly via a video feed from a camera, FULL VIDEO:

Located in the retailer's Milan shop, the technology tracks a shopper's face in real time. By tapping a color on the screen, it then lets them see how different shades of eyeshadow look on their skin.

cnbc.com

General manager of Sephora Italy believes that the mirror "will be a breakthrough technology" for customers as they can "virtually try out different eye shadow shades quickly and easily"

“We believe ModiFace's 3D Augmented Reality Mirror will be a breakthrough technology for our customers as they virtually try out different eye shadow shades quickly and easily,” said Antonio Ferreira de Almeida, general manager, Sephora Italy.

thedrum.com

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