Have you ever had your fries stolen before? Don't you just get annoyed and wished there was a way to stop fry thefts?
Now, there is a solution! McDonald's has developed an app called the "Fry Defender", the first French Fry security system
The app turns your phone into a motion sensor and once activated, a loud alarm will go off when someone steals your fries. Your camera will automatically capture the thief where you can report it on social media.
In a canny promotional stunt, it has released the Fry Defender, an app that turns your phone into a motion sensor. If you activate the Defender, a loud alarm will go off if someone is stealing a chip while you’ve gone to get more ketchup. A photo will capture the fry theft, which you can then report via #stopfrytheft on Facebook, Twitter, and Instagram.telegraph.co.uk
The app was developed after McDonald's noticed people on social media were complaining of fry thieves
Hope Bagozzi, senior director for creative and digital innovation at McDonald’s Canada, told Canadian publication Marketing that the idea for a fry security system came after monitoring social media. "We found that there were both a lot of mentions around loving McDonald’s fries and people stealing them – hence creating the need for Fry Defender," she said, adding that the app is a "practical, real world application".telegraph.co.uk