[VIDEO] Robert Downey Jr. Is Brand Ambassador For HTC
"Iron Man" star Robert Downey Jr. has signed a 2-year contract with HTC, new ads will debut first on YouTube, then TV and pre-movie spots.
Robert Downey Jr. Says To Get HTC One M8 "NOW Or..."
In The First HTC Advertisement, Robert Downey Jr. Said All But 3 Words
In the ad, Downey injects some energy — and ambiguity — into the brand by exploring other products and objects that share the abbreviation.mashable.com
Robert Downey Jr. Previously Signed A 2-Year Contract To Be HTC's "Instigator Of Change"
After years of struggling to find the right voice for its consumer electronics products, HTC is today announcing the launch of its latest ad campaign.theverge.com
HTC retired its "Quietly Brilliant" tagline in March as a first effort to refresh its brand, and "Change" is the first of its latest efforts...the company says the social media campaign it's crafted is the largest it has ever staged.theverge.com