There's a new and an utterly delicious looking meme on the Internet. It's called #MyBaby'sGotTheBestBreadPhoto, in which Japanese parents are comparing their babies with bread rolls.
It started after a hilariously inventive mum noticed that her daughter's limbs look like doughy, just-out-of-the-oven loaves of bread. Following which, other Japanese parents have joined in:
The bread shown in the photos is a specific type of bread called "pull apart bread roll" that's available at 7-Eleven locations in Japan
While there are tweets with photos of babies and loaves of bread, some parents are simply posting photos of their appetising babies: