In an ever-growing business, it's always important to stay ahead of your competitors and to stand out of the crowd.
One fruit seller in China has taken that method... quite literally.
Su Chang Feng is a pineapple seller who has boosted his sales tremendously by getting a new haircut
Here's how it looks:
According to Tencent News, Su has been selling pineapples for six years by the roadside in Nanning, Guangxi Zhuang.
Ever since he switched up his look, sales have boomed - he now sells 150kg to 200kg of pineapples a day.
On public holidays, he can sell up to 500kg worth of pineapples!
It's all thanks to his barber who recently recommended this unique haircut for him
Su shared with Tencent News that his wife had stopped working two years ago after giving birth to their second child.
While she stayed at home to look after their children, Su became the sole breadwinner for his family.