No. 5, 8, And 10: Moccona Coffee Offers Different Roast Intensities To Suit Your Taste
Embracing personalised moments of elegance with Moccona Coffee.
Moccona Coffee has one mission — to create personalised moments with their coffee, which consists of different roast intensities — No. 5, 8, and 10 — to cater to your coffee needs
For Moccona Coffee, every cup of coffee is different. That's why they produce different roast intensities — No. 5, 8, and 10 — all of which boast full-bodied flavours that are irresistible. This also means that coffee fans will surely find a suitable coffee variant with a roast intensity that they'll love and savour.
1. Moccona Classic Medium Roast
Roast intensity: No. 5
Full-bodied and richly aromatic, the Classic Medium Roast boasts a rounded, balanced flavour of the Arabica and Robusta beans. With a roast intensity level of five, this variant makes a good cup of coffee that's just right and can be enjoyed any time of the day.
2. Moccona Indulgence
Roast intensity: No. 8
For those who prefer a round and full-bodied flavour with stronger intensity, Moccona Coffee's Indulgence is the one for you. Pure and packing a velvety punch, the dark pedigree of the coffee variant is all you need to kickstart your day.
3. Moccona Espresso Style
Roast intensity: No. 10
A big, bold flavour with the intensity of a good Italian espresso, the Espresso Style variant caters to those who want an extra kick during the day. It's nicely rounded and serves up that cafe experience in an instant.
In short, each Moccona Coffee variant makes the perfect pick-me-up to savour, from waking up in the morning to hustling at work, and needing an energy boost in the afternoon
Moccona Coffee also hopes that with their coffee, you can take the time to pause and be present, allowing yourself a little indulgence and finding beauty in small moments.
Additionally, the coffee giant believes that every unique personality means accustomed tastes and preferences, which is why they attribute each coffee variant to a specific personality.
In fact, they recently collaborated with renowned local designer Yang Amat Mulia (YAM) Sharifah Khatreena Nuraniah of KHATREENA to showcase 10 unique fashion designs inspired by their coffee's intensities
Inspired by the similar aspiration shared between KHATREENA and Moccona, YAM Sharifah Khatreena came up with the Live Life collection, featuring 10 Moconna-inspired fashion statements, all of which were showcased at KL Fashion Week 2022 (KLFW).
Each outfit is sophisticated and captures Moccona's elegance — flowy fabrics that are soft and simple, yet embellished with elegant Moccona tones, coffee intensities and colours, as well as personalities
Phoon Shi Fun, Head of Marketing for JDE Coffee Malaysia, said, "Coffee is often seen incorporated into our daily routine in our lives, and we hope that Malaysians can now pair their routine with graceful looks from Tengku Khatreena's designs"
"Such a concept is very much similar to what we wear, and Moccona Coffee's collaboration with KHATREENA is a sentiment that reflects both parties — the diversified variants are identical to the different clothes worn, as each variant contributes to the memories created for the day.
"We are very proud of our three variants for it reflects how people like their intensities according to their respective mood; some days we want something stronger, while others may want something lighter.
"Similarly to fashion, our outfits vary according to the day, whether to tackle a busy morning or a night out in town with our loved ones, as the right outfit plays a part in creating memorable moments," said Shi Fun.
All in all, Moccona hopes that their coffee makes the perfect beverage for you, no matter the time of day. Discover more about their coffee here.