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Eat In This Chinese Restaurant For Free BUT Only If You Have A Pretty Face

Does this mean free food for all of us?

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They say, "beauty is in the eye of the beholder", but for this hot pot restaurant in China, cosmetic surgeons get to decide who's the fairest of them all

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That job falls to staff from a cosmetic surgery clinic, who judge the photographs and choose the top five faces.

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Every day the most attractive diners at the restaurant in Zhengzhou, a city in the central province of Henan, will get a free meal – as judged by a team of plastic surgeons at the doo

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The hot pot restaurant, whose name we translated to “Good looking people get free meals,” employs a council of workers from a local plastic surgery clinic that judges the physical appearance of patrons brave enough to scan their faces on the restaurant’s computer.

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Customers deemed attractive enough will be entitled to a free meal, thanks to the "pay by face" promotion by the restaurant in the Hunan province

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A restaurant in Zhengzhou, China is stirring up controversy for it’s “pay by face” policy that allows good-looking people to eat for free.

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A hot pot restaurant in China’s Hunan province has launched a “pay by face” promotion, or in the words of First We Feast, “hot pot or not?” special in which customers who are deemed attractive enough get free meals. The restaurant has installed a series of facial scanners that allow confident customers to submit their faces to a team of behind-the-scenes “specialists” for approval.[related]

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Patrons of the restaurant will have their faces scanned by a machine, which will then be analysed by "beauty experts". The top 5 most good looking patrons who has the highest score will then be offered a free meal.

Customers at the Korean food restaurant in Zhengzhou, central Henan province, are given a free meal if they're voted one of the best-looking within a group of diners, the China Daily website reports. People have their photos taken on arrival, but it's not the restaurant's employees who decide who's having a good hair day and who isn't.

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Customers going for the free meals have to scan their face, an image of which is then sent to a team of "specialists" who judge their mugs, based a detailed scoring rubric, as the patrons dine. The top five good-looking folk who have achieved the highest scores in 30 minutes will be offered a meal for free.

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Should one not "qualify" as beautiful by these experts, don't worry. They'll give "tips" on what they can improve on so that they can get a free meal the next time they visit.

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Any customer that misses out on claiming a prizes at this slightly surreal beauty pagent can get advice on what plastic surgery they need, so that the next time they visit they might qualify for a free meal.

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A guideline on what is considered "beautiful" according to the experts.

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De Wei, a spokesman for the judges, explained: ‘The rules for the beauty contest are very detailed. We have four categories namely face, eyes, nose and mouth. ‘For face we look for example for a protruding forehead, whereabouts the tip of the noses, and its position with the top lip and chin. For real beauty the eyebrows need to be in line with the inner edges of the eyes and the outer edges of the nose.

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‘For the eyes, the distance between the two pupils should be 63 mm for men and 51 mm for women. The distance between the outer most parts of each eye should be 90 mm for men and 85 mm for women. ‘For the nose, men should have a flat column and women should have a concave column. The width of one’s nose should be the same as that of one’s eye.’ De also added: ‘For the mouth, the side of one’s mouth should be only slightly larger than that of the distance between both eyes. The distance between the nostrils to the top lip should be one-third of the thickness of both lips together.’

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In another restaurant in China, customers get discounts based on how much they weigh. Men need to weigh over 140kg while women must weigh 35kg or under.

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But two restaurants in the city of Chongqing in southwest China are luring portly men into their venues by weighing them and offering discounts and free meals based on how heavy they are. Women, however, can only claim discounts if they are under a certain weight.

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Image via vice.com

Men who weigh in at over 140 kg (about 300 lbs) on the scales by the front counter of the Nahuo restaurant can claim a free feed, while women who weigh in under 35 kg (about 75 lbs) can also enjoy the offer. Each time a customer is shown to be over or under the target weight, staff members burst into cheers and hand over vouchers.

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This latest marketing gimmick has brought mixed reaction on Chinese social websites, with some angry at the unfair treatment while some were bemused at the rules

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Most Chinese social media users are amused by this latest gimmick, although a few voice their disapproval. "This idea damages customers' self-respect," one Weibo user complains. "I'd welcome it if this restaurant closed down quickly." Others see the bright side, with one optimistic user saying: "Does that mean I get to eat for free every time I go?"

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To this, we say...

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Just when you thought China couldn't get any weirder...

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