If you weren't already following Japanese billionaire Yusaku Maezawa on Twitter, you're about to wish you had
The requirements for his giveaway were simple: follow him on Twitter and retweet a specific post by 7 January
In his tweet, the billionaire expressed appreciation towards Zozotown's customers after the company made JPY10 billion in sales over the Christmas and New Year period.
The post included an image of a man on a rocket silhouetted against a full moon, in reference to Maezawa being the first private passenger due to be flown around the moon by SpaceX in 2023, according to BBC.
On the morning of 8 January, Maezawa announced that all 100 winners had been chosen at random and notified through direct messages.
With an incentive like that, it came as no surprise that Maezawa's tweet quickly became the Twitter post with the highest number of retweets ever
With over 5.5 million retweets, the post surpassed the previous world record of 3 million retweets held by chicken nugget-seeking college student Carter Wilkinson.
After the success of his giveaway, the 43-year-old businessman revealed that he is considering carrying out more in the future.
He even asked his followers to participate in a poll regarding the type of prize they would prefer: 1 winner of a JPY100 million prize, 10 winners of a JPY10 million prize, 100 winners of a JPY1 million prize, or 100 winners of a JPY100,000 prize.
Excuse us while we search for his Twitter profile to hit that follow button!
In 2017, a teenager broke the record for most retweets when he asked Wendy's for a year's supply of free chicken nuggets: