Why Are Manchester United Fans Labelling The New Women’s Kit “Sexist”?
Last Saturday (1 August), Adidas unveiled the highly anticipated jersey kit for Manchester United to kick off a 10-year and £750 million (RM4.5 billion) deal
However, Adidas's new partnership with the Red Devils are off to a rocky start - the women's design, which is a replica of the men's, but with a low plunging neck line, has come under heavy scrutiny on social media
She also pointed out that Nike, who have made Manchester United's jersey for the past 13 seasons had a more 'modest' design to its jerseys
Adidas has defended the design, saying they took to account what fans would want to wear
“Based on research from fans, we also offer a women’s shirt as part of our lifestyle range of products. This range has a slightly different design and fit to give fans a choice.”theguardian.com
It said the women's jersey "has a slightly different design" and is "fit to give fans a choice." The company added it has also designed women's jerseys for teams such as Chelsea and Real Madrid and had no complaints.huffingtonpost.ca