Survey Reveals Hot FM Is Still The Top Radio Station In Malaysia
It has nearly 4 million weekly listeners!
By Gowri Chitra — 13 Nov 2024, 05:41 PM
The latest Nielsen Consumer & Media View (CMV) Survey for 2024 revealed some interesting insights about Malaysian radio stations
Spanning a one-year period from June 2023 to June 2024, this survey highlights Malaysians' strong attachment to radio.
With 5.8 million listeners tuning in each week to the various stations under Media Prima Audio, radio continues to be an essential part of daily life nationwide, offering listeners not only entertainment but also a sense of connection through music, stories, and familiar voices.
Here are some insights about popular local radio stations under Media Prima Audio, based on the survey results:
1. Hot FM continues to capture the trust and loyalty of Malaysians, maintaining its top spot as the country's #1 radio station, with an audience of 3.8 million weekly listeners
The station saw a 12.3% growth during the 9am to 11.59am time slot, highlighting how Malaysians enjoy starting their mornings with Hot FM's lively mix of music, entertainment, and conversation.
"We couldn't be prouder to hold onto the top spot — it's a reflection of the deep bond we share with our fans," said Raja Khairil Idris Raja Aznan, Hot FM Senior Content Director.
"Every show, every song, and every moment on air is crafted with the fans in mind. Because they listen to us, we listen to them — always striving to create the content they love, whether it's through unforgettable experiences like the Bekpes Hot 5KM Fun Run, OB on a train, or our exciting contests," he added.
2. Fly FM has grown by 12.8% to reach 2.4 million fans
This reflects the English radio station's dedication to supporting local music and honoring our homegrown talents. Every day, fans invite Fly FM into their lives, drawn to a playlist that resonates with what's meaningful to them.
3. Kool 101's remarkable growth of 65.4% reflects its warm and distinctive style
It now reaches 387,000 listeners.
This surge, especially in the popular 9am to noon slot, shows how much listeners connect with familiar music and relatable stories, creating a comforting sense of belonging.
4. Molek FM achieved notable growth, adding 202,000 new listeners and bringing its audience to 1.07 million
This solidifies its reputation as a prominent Malay-language station on the East Coast. Each segment, song, and discussion topic is thoughtfully curated to keep Molek FM closely connected with the East Coast community.
5. Eight FM is going strong, remaining a popular choice for 363,000 fans
As a leading Chinese-language station, Eight FM consistently provides content that resonates with listeners' lives, delivering a mix of talk and music that fits seamlessly into everyday routines.
As a whole, Media Prima Audio is dedicated to always putting their fans first, ensuring they remain the top priority
The fans' interests and energy inspire the radio stations to create content that's not only entertaining but also meaningful.
As the stations continue to grow and adapt, they remain committed to listening to their audience first — curating shows, music, and moments that reflect what matters most to them.
Tune in to any Media Prima Audio radio station, including Hot FM, Fly FM, Kool 101, Molek FM, and Eight FM, on their website
