lifestyle

Media Prima OMNIA Launches 'JOM RONDA' Initiative To Spread Joy To M'sian Households

With a target of reaching at least 4,000 households, the JOM RONDA crew will be distributing goodie bags filled with a variety of products from now until 29 November.

Cover image via Rohanis Shukri / Harian Metro & Rohanis Shukri / NSTP

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On 1 November, Media Prima OMNIA, the country's largest integrated solutions provider, introduced JOM RONDA, a fresh initiative that promises to share joy to the communities it reaches

As Malaysia continues to ease back into the new normal, JOM RONDA aims to engage households and bridge the gap between brands and consumers, by distributing goodie bags filled with a variety of product categories. This includes food and beverages, health, kids, and beauty.

Having set off from Sri Pentas, Bandar Utama on 1 November, the JOM RONDA crew aims to visit four communities a day from now until 29 November, with a target of reaching at least 4,000 households.

Media Prima OMNIA is proud to have Febreze on board as their first partner in this inaugural campaign, and lucky communities will have the chance to not only interact with the JOM RONDA crew, but also engage with other popular and trusted brand names like Scott's, Dutch Lady, and more.

Those who have received the JOM RONDA packs are encouraged to share their best selfies on social media

By sharing photos and including #jomronda in your posts, you could stand a chance to win mystery prizes and merchandise during the roving sessions!

"This initiative is another spin-off from our 'Jom' series," said Datuk Michael Chan, Media Prima OMNIA's CEO

Datuk Michael Chan, Media Prima OMNIA's CEO

Image via MARKETING Magazine Asia

"JOM RONDA aims to spread cheer in the communities we visit, and also through the distribution of products from household brands to forge closer ties between these brands and our communities in a more meaningful way. We look forward to new brand stories and experiences that can be created out of this initiative," he shared.

Datuk Michael further added, "We are happy to be the catalyst for the well-being of our communities and brand partners by creating a new platform that ignites 'real excitement' and engagement!"

If you would like the JOM RONDA crew to visit your community, you can apply online through the JOM RONDA microsite or on social media

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