Local Influencer Sparks Debate After Disclosing She Charges RM100K For TikTok Live Session
For those seeking Cik Epal to become the face of their brand, the cost is even higher.
By Sadho Ram — 31 Jan 2025, 04:11 PM
A local influencer and well-known entrepreneur has revealed the hefty fees she charges for promotional work
Cik Epal, the social media influencer, whose real name is Murni Mahmud, shared the rates in an Instagram Story, saying, "Since so many people are DM-ing me asking for rates, I'll just put the prices here."
According to VOCKET, Murni disclosed that her rates for brand collaborations range from RM20,000 for an Instagram Story to RM100,000 for a single four-hour live session on TikTok.
For those seeking Cik Epal to become the face of their brand, the cost is even higher.
A brand ambassador deal with her will set you back a cool RM250,000.
While the fees may seem exorbitant to some, the popular influencer remains unfazed, emphasising the value she brings to the table
According to Cik Epal, she remains fully committed to delivering the best results.
She also reminded those interested to contact her personal assistant for approval before securing an exclusive review from her.
The pricing disclosure has sparked a mix of reactions from her followers and netizens alike.
Some of her followers pointed out that her recent brand partnerships have resulted in high viewership numbers, showing that her influence translates to real business impact.
However, some online critics have raised questions about whether the prices are justified, comparing her fees to those of other celebrities and well-known personalities.
Despite this, many argue that Cik Epal's influence and large following on platforms like Instagram and TikTok make her a worthwhile investment for brands looking to boost their visibility.
The influencer has 644K followers on Instagram and 331.3K followers on TikTok.
Last year, a study titled State of Creators unveiled the strategies employed by social media creators who earn over RM473,261 annually:
