"Be The Standout Swift" Like Fashion Designer Angel Chen, The Dragon Princess

Don't be afraid to be different.

Cover image via Martell & Lane Crawford

This Spotlight is sponsored by Martell.

What does standing out mean to you?

For some, it implies that you are bold enough to be different; for others, it might hint at being confident in all that you do.

For Maison Martell, to stand out is to be bold and audacious, just like what their iconic logo, the swift, represents

As the makers of the iconic Martell Cordon Bleu in 1912, and the trailblazing Martell Noblige, Maison Martell's core symbol, the swift, is a true embodiment of the House’s audacity and freedom. 

A bottle of Martell is a staple addition to any liquor collection, so read on more to find out about the special promo code Martell has in store for you!

Maison Martell encourages you to "Be The Standout Swift" and challenge the conventional, just like fashion designer Angel Chen

Image via Martell

Fondly known as the "Dragon Princess" after her appearance as a competitor on Netflix’s Next in Fashion, Angel Chen is known for her bold and colourful signature style, which mixes ancestral Chinese motifs with modern Western aesthetics. A "Standout Swift" in her own right, this Shenzhen native is redefining the traditional ideas of oriental beauty, one fabric at a time.

Back in 2014, Angel built a stable reputation as one of China’s most exciting young fashion talents long before appearing on screens worldwide.

Her label, Angel Chen, breathes life into her continuous love for vibrant experimentation and her unabashed self-expression. She also expresses herself by encouraging other young people to be creative and supports others to be brave and bold.

Angel's avant-garde designs continue to captivate an international audience as her pieces take the runway by storm.

“For me, Maison Martell is built on tradition, but also open to the vitality of the contemporary world. This energy is at the core of my inspiration.” - Angel Chen

Infusing her personality into her designs, just look at her gorgeous limited edition creation in this collab with Martell

Image via Martell

The addition of oriental-inspired designs and the use of bright, bold colours on the bottle are a true display of Angel's daring character. 

Watch this video to find out more:

Watch the full video here.

Angel enjoys unwinding by drinking cocktails at a bar or inventing her own mixed drinks at home. Her favourite cocktail is cognac-based made with Martell Noblige.

Image via Martell

With its elegant, cutting-edge design and intense, complex blend, Martell Noblige combines the savoir-faire of Maison Martell with an energy, intensity, and attitude all on its own.

With hints of lemon, prune, and pear on the nose, the additional underlying woody flavours take it up a notch, a blend of smoothness and strength on your palate.

Besides the exquisite flavour of the cognac, the dignified shape and cut of the bottle adds a gorgeous, refined facade that is incomparable.

Maison Martell, an established cognac house founded over 300 years ago, has a rich history

Founded by the audacious Jean Martell who left his native island of Jersey in 1715, it was an attempt to redefine the rules and lay the foundation for his own business.

It was Jean Martell's courageous action that led him to pioneer Maison Martell to become what it is now— a legacy. It is for this reason that Martell Noblige was chosen to lead this new campaign that is laced with audacity and boldness.

Do you have what it takes to "Be The Standout Swift"? Be bold, audacious, and unapologetically you this 2021 with Martell.

Click here for more info and follow Martell's Facebook page for more updates. Exciting things await you during Martell's upcoming "Be The Standout Swift" campaign!

From now till 26 February 2021, you'll be able to receive 10% off on any Martell Noblige without any minimum spend for the first 888 customers :D All you gotta do is buy a bottle from their Shopee page and key in "PERNSAYS" to enjoy the promo!

Image via Martell

As a reminder, the legal drinking age in Malaysia is 21 years old. That means you need to be at least 21 and a non-Muslim in order to buy and consume alcohol. Remember to always drink responsibly and in moderation. Do not drink and drive.

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