Cover image via Follow us on Instagram, TikTok, and WhatsApp for the latest stories and breaking news.
If you've ever been told that Gen Z survives on food delivery apps and instant meals, Seismik Makan wants to hear from you
That's because it just launched its latest campaign, "Siapa Masak Tu? Juara Masak Gen Z", a competition aimed at uncovering culinary talents among young Malaysians.
The campaign also seeks to challenge the stereotype that Gen Z is a "microwave generation" that relies on delivery and eating out.
Open to Malaysians aged between 18 and 29 years old, the competition gives you the opportunity to showcase your cooking skills and creativity while competing for a grand prize of RM5,000 cash.
Here's what you have to do to submit an entry:
- Record and upload a video with a maximum duration of 90 seconds on Instagram or TikTok
- Complete this sentence in the caption: "Gen Z should not be labeled as the 'microwave generation' because…"
- Tag the official Seismik Makan Instagram or TikTok account
- Use the official hashtag #SiapaMasakTu
You are highly encouraged to showcase your cooking skills, creativity, and unique personalities through your videos.
The campaign hopes to inspire more young people to pursue their culinary passions
"Through this campaign, Seismik Makan hopes to inspire more Gen Z individuals to explore their passion in the culinary field and build a more active community of food lovers on social media," said Muhamad Helmi Yahya, Head of Video (English Network, REV Media Group).
