Local Startup Lumos Creates The First Smart Helmet To Be Sold At Apple Stores Worldwide

They recently passed Endeavor Malaysia's Local Selection Panel in a bid to scale the business.

Cover image via Lumos Helmet (Facebook)

High-impact mobility company Lumos has successfully passed Endeavor Malaysia's Local Selection Panel co-organised with Endeavor Philippines, which was held recently

Established in 1997, Endeavor is leading the global high-impact entrepreneurship movement to drive economic growth and job creation by selecting, mentoring, and accelerating the best high-impact entrepreneurs around the world.

Endeavor Malaysia actively supports 47 companies, collectively generating RM1.4 billion in revenues and 20,000+ in jobs since selection.

During the Selection Process, five panelists interviewed, deliberated, and selected candidates to progress to the International Selection Panel.

Lumos, a Malaysian-based company, produces next-generation bike helmets designed to improve visibility and ability to communicate to motorists while riding in traffic

What started off as a Kickstarter crowdfunding project has turned into a full-fledged business.

Lumos has since been named one of Oprah's Favorite Things as well as TIME Magazine's Best Inventions of 2018.

It is also the first helmet of any kind to be sold in over 300 Apple Stores worldwide.

Today, Lumos has cumulatively to date sold and shipped more than 150,000 helmets to riders all around the world, with an incremental increase in sales since 2020.

The range of urban helmets with sleek, minimalist designs include specifications such as LED panels that provide 360˚ coverage, ensuring riders are seen from motorists at all angles, as well as turn signals that allow those on the road to know where riders are heading, and brake lights.

The smart helmets are compatible with Strava and the Apple Watch.

With a goal to become the leading mobility company in terms of design and creation of accessories and items, the smart helmet company is looking to scale their business

There's a growing demand for smart technology, and Lumos is looking to position themselves in the forefront of the mobility industry.

The company has big aspirations and is committed to building great products, with plans to expand both talent and backend operation capabilities.

"My journey with Endeavor started a few months back, where I was able to meet with mentors and other entrepreneurs from the network who gave me different perspectives of my business"

"Being part of this amazing community is like getting the best of both worlds- you get to connect with like-minded entrepreneurs and speak to some of the most experienced mentors who have both the knowledge and experience in this entrepreneurial journey," said Eu-wen Ding, CEO & Co-founder of Lumos.

"I look forward to the next step, which is the International Selection Panel and the global network!"

Eu-wen Ding, CEO & Co-founder of Lumos.

Image via Endeavor (Provided to SAYS)

During the Local Selection Panel with Endeavor mentors, Eu-wen managed to win over the hearts and support through his team’s passion in product research and development

The Local Selection Panel is an inaugural event where companies will present their businesses to a panel of Endeavor mentors, composed of high-calibre industry experts.

The Local Selection Panel of Endeavor mentors, composed of high-calibre industry experts.

Image via Endeavor (Provided to SAYS)

This session included Rafiq Razali (Group Executive Director of Media Prima Bhd), Ahmad Zaky (Founder and CEO of Bukalapak), Lam Nguyen Phuong (Co-founder and Senior Managing Partner of the Private Markets division of Capital Group), Riza Mantaring (President and CEO of Sun Life Financial), and Richard Eldridge (CEO of Lenddo) as panelists.

"The entrepreneurs I’ve met during the interviews were solid"

"By putting them through the Selection Process and with the support of Endeavor, I believe we can push these companies to become more aggressive in scaling their businesses, creating a 'one plus one more than two' effect," commented Rafiq Razali, Group Executive Director of Media Prima Bhd.

Rafiq Razali, Group Executive Director of Media Prima Bhd.

Image via Media Prima Berhad

Together with Eu-wen, there were two other companies from the Philippines, Great Deals and Payo, who went through the Selection Process.

"Entrepreneurship is more than just a trend - it is a key driver of economic growth and job creation, especially in countries like Malaysia and Philippines.

"With the right support and network that constantly pays it forward, like Endeavor, I believe the entrepreneurs would bring great impact to the economy," added Rafiq.

As a local Endeavor Entrepreneur, Eu-wen will now be supported by Endeavor through access to strategic advice, talent, capital, and markets to scale his business to the next level

 With over 70 mentors, Endeavor Malaysia now supports 47 companies across two different tracks.

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