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85% of Malaysians use TikTok for education and personal growth, a recent survey has found
Scrolling through TikTok is no longer just about viral dance trends and mindless doomscrolling. Instead, it's increasingly seen as a hub for learning, cultural connection, and stress relief, according to a recent survey by global consulting firm Kearney.
The study, released on 18 August, surveyed 1,003 Malaysians across various age groups.
85% of respondents believe the platform makes learning accessible, while 72% use it for career and academic upskilling
"Education belongs to everyone and must go beyond physical classrooms. When we make learning fun and inclusive, we ignite a passion for lifelong learning, rather than just passing exams. True shared prosperity starts when knowledge is accessible to all, regardless of socioeconomic or geographic background," said Cheras tuition tutor Fathi Hussein.
Fathi, popularly known as @mathsanova on TikTok, turns complex mathematical lessons into bite-sized, fun, engaging, and easily digestible content.
Beyond digital classrooms, 84% of respondents believe TikTok bridges cultural divides across the nation
Meanwhile, 65% said it fosters a genuine sense of local community engagement.
The platform also serves as a digital decompression chamber for stressed users. Around 79% of respondents use it to discover new hobbies, while 77% rely on it to manage daily stress.
"When we have open conversations about mental health, we break the silence of isolation and democratise emotional support. Through our growing online community on TikTok, we hope more people can feel less alone and less afraid to seek help," said Gia G Kon, a licensed counsellor from mental health organisation The Inner Lynk.
