lifestyle

Are Your Children Picky Eaters? Here's How To Supplement Their Nutrition

Help your child get the extra nutrients they may be missing out on.

Cover image via sklei/Pexels & jcomp/Freepik

Follow us on InstagramTikTok, and Telegram for the latest stories and breaking news.

This Spotlight is sponsored by Dumex Dugro®.

Having little ones who are picky with food or lacking appetite can be a big struggle for parents

It's especially tiring when you're constantly having to convince your child to try new foods or finish up food that you've prepared for them. Mealtimes that are meant to be fun and exciting can often end up feeling like an uphill battle.

But beyond the picky eating, things can get concerning when your child is underweight or not growing well for their age.

The National Health and Morbidity Survey (based on data in 2022) found that 21.2% of children under five years old in Malaysia have stunted growth

In fact, this number spans across all socio-economic segments of the population. What this means is that many Malaysian children are at risk of nutritional deficiencies. This can result in poor weight and stunted height among children, impacting their long-term development and growth.

Another growing concern among parents is the rise of everyday expenses — financially burdened families are finding it increasingly difficult to make sure their children get the proper nutrition they need.

Understanding the challenge faced by Malaysian families, Dugro Sure PLUS is an affordable catch-up growth formula that provides key nutrients to support children's growth potential

Dugro Sure PLUS is formulated with 1kcal/ml energy for Catch-Up Growth, as well as 33 key nutrients to support your child's growth potential. In fact, there is scientific evidence shown to support 50% faster growth* in children facing growth issues.

A study run by Dugro’s parent company Danone has shown that among children with feeding difficulties, those who consumed a high calorie formula like Dugro Sure PLUS on top of nutritional advice had significantly 50% faster growth compared to children who only received nutritional advice. When a similar study was conducted in Malaysia in 2023, it showed a consistent significant pattern of growth in height and weight after 12 weeks of consuming Dugro Sure PLUS.

Image via Dumex Dugro

So what's unique about Dugro Sure PLUS? Beyond 1kcal/ml energy, it supplies complete nutrition and uses lactose from cow’s milk as the main source of carbohydrates to provide adequate energy to support your child's physical growth. And the best part is that it's affordable, costing just RM45 for a 600g pack.

*Data based on research on underweight children consuming 1kcal/ml formulation up to 90 days.

Image via jcomp/Freepik

Dugro Sure PLUS also contains nutrients like zinc, protein, phosphorus, calcium, and vitamin D, all of which are important for physical growth and development

Image via Dumex Dugro

And on top of physical growth, Dugro Sure PLUS also contains 70.8mg/100g DHA, which is an important nutrient to support brain development, ensuring your child can grow well holistically.

Additionally, Dugro Sure PLUS does not contain any added sucrose, fructose, or corn starch.

For a limited time, Dugro Sure PLUS will be giving away limited edition Pinkfong containers** when you purchase two packs of Dugro Sure PLUS 600g

Image via Dugro

There are two designs to collect, and all you have to do is head over to your nearest Econsave, Lotus's, Emart, Manjaku, Servay, AEON, or other participating supermarkets to redeem yours. The promotion is running from now till 30 June 2024, so don't miss out!

Also check out their Dugro Sure PLUS roadshow that’s been happening since 26 April 2024. There are still two more weekends to go, where you can bring your children to have their height and weight assessed on the spot by friendly professionals.

Visit their website to find out more about the roadshows and various exciting promotions. 

Image via Dugro
Image via Dugro

Give your little one the nutrition they need with Dugro Sure PLUS! Get a free sample to try the yummy taste of Dugro Sure PLUS today.

**Terms and conditions apply.

The information provided is for educational and communication purposes only and it should not be construed as personal medical advice. Information published in this article is not intended to replace, supplant or augment a consultation with a healthcare professional regarding the reader’s own medical care.

For more #lifestyle stories:

Got some cool brand news to share?

Image via SAYS

Take a look at all our Spotlight stories to date here.

Catch up on the latest brand buzz in Malaysia: