Learn About Emerging Digital Trends From Leaders, Join Workshops & More At MDA's Event
Held on 22 and 23 June, the d Conference and d Awards 2023 returns on a much grander scale.
By Shiffa Aziz — 26 May 2023, 06:05 PM
In case you didn't know, the Malaysian Digital Association is set to host the highly anticipated d Conference and d Awards 2023 on 22 and 23 June
Taking place at Nexus, Bangsar South, the event will deep dive into the latest trends in the sphere of digital media and advertising.
The theme of the upcoming event is "Emergence", which acknowledges the ever-evolving characteristics of the digital environment.
MDA President Eileen Ooi said that they will be launching the Digital Conference, as it is the fifth year of the MDA Digital Award
(From left) Deputy Chairperson of the MDA d Awards and d Conference 2023 Yee Wing-Tak, MDA President Eileen Ooi, and Organising Chairperson of the MDA d Awards and d Conference 2023 Tan Lee Chin.
Image via MDA (Provided to SAYS)"MDA's ambition is to be the leading voice to shape Malaysia's economy, and we are looking forward to seeing Malaysia's digital players participate, and together we can drive the formidable transformation," she said.
During the event, participants will discover emerging trends disrupting digital and marketing, discuss crucial topics impacting Malaysia's digital economy, and join workshops led by industry-leading partners in specific technology and marketing tracks.
According to Organising Chairperson of MDA d Awards and d Conference 2023 Tan Lee Chin, 2022 was a year of tremendous change.
"We have seen innovation, creativity, and inventiveness like never before as we continuously transform ourselves to be better in every digital aspect.
"It is to celebrate the emergence of digital as an intelligent marketing ecosystem via the collective actions of many individuals. Only in togetherness can we be complete," she added.
With more than 20 speakers in over 18 sessions, d Conference is expected to attract 500 people
Among the topics covered by highly established industry leaders are sustainability, influencer marketing, shoppable marketing, social commerce, and much more. They will be highlighting rapidly changing digital trends by sharing relevant case studies.
The keynote speakers at the event will be Bharat Khatri, Chief Digital Officer, APAC, of Omnicom Media Group, and Nazrul Aziz, Vice President (Graduate, Diaspora and Industry Partnership) of Talent Corp. Stay tuned on MDA's Facebook for the full lineup of speakers and panellists.
After the conference ends, the d Awards will take place on 23 June at 6pm
Aside from bestowing awards for the Best Integrated Media Campaign, Best Use of Social Media, Best Use of Video, and Best Use of Digital for Impact, five additional categories have been added this year:
- Best Adtech/Martech Company
- Best Digital Customer Acquisition & Loyalty Campaign
- Best Digital Tech Product
- Best in B2B Marketing Campaign
- Best Use of E-Gaming Platform in Digital Marketing and Influencer Agency of the Year
In a nutshell, the d Conference and d Awards 2023 offers excellent insights into the present and future of everything digital, networking possibilities, and more
The event is specifically designed for digital publishers, marketers, players, tech providers, and advertising agencies.
Yee Wing-Tak, the Deputy Chairperson of the MDA d Awards and d Conference 2023, said, "We are beyond excited to host d Conference and d Awards 2023 once again to chart the way forward in this era of digital acceleration, and we look forward to exchanging thoughts and ideas with everyone on elevating the industry together."
To find out more about the conference and purchase tickets, head over to the d Conference official website.
You can also book your tables for d Awards 2023 Gala Night celebration here.
