Magnum just unveiled their first ever, one-of-a-kind augmented reality (AR) experience – the Magnum Playground
This AR experience brings the playfulness of the new Magnum Cookies and Cream to life, with a range of virtual activities to spark joy. Ultimately, Magnum wants to celebrate the playful, free-spirited nature found within every adult, and remind you that you're never too old for some fun! :D
The Magnum Playground is specially-designed for pleasure seekers to virtually immerse themselves and experience a sense of wonder with a range of activities and rewards.
Whether it's having a break to play a game, showing your cheeky side by taking a selfie, or indulging in a luxurious sweet treat, Magnum wants you to treat yourself and be #PlayfullyMagnum.
To experience the Magnum Playground, all you have to do is scan this QR code or visit this link using your smartphone
1. Toss Magnum ice cream packs to burst balloons and earn rewards
Once you enter into the Magnum Playground, you can navigate to different stations by clicking the left or right buttons. At the first station, you can toss Magnum ice cream packs at golden balloons to learn more about Magnum Cookies and Cream.
If you're lucky, you can even earn a foodpanda promo code worth RM5.
2. Watch the latest Magnum Cookies and Cream video, and order yourself an ice cream from foodpanda
The next station showcases the latest Magnum Cookies and Cream video, as well as portals that will send you to the foodpanda app or Magnum website.
3. Take a #PlayfullyMagnum photo or video using the AR filter and stand a chance to win from RM10,000 worth of prizes
At the last station, you'll need to enable your smartphone camera to access the #PlayfullyMagnum AR filter. Then, you can get creative by taking a photo or video with the Magnum ice cream filter – you can even drag the ice cream and move it around the screen.
Upload your final picture or video on social media and stand a chance to win awesome prizes, with RM10,000 up for grabs! Learn more about the contest on their website.
The Magnum Playground is now open for everyone, and you can double the fun by enjoying it with a Magnum Cookies and Cream
Magnum recently launched an all-new ice cream flavour, Cookies and Cream, and it tastes sooo good! :D
The new flavour perfectly pairs ice cream with cookies and chocolate to ignite the truest pleasure of everyday life. Featuring a thick coating of the signature Magnum Belgian white chocolate, and speckled with crunchy cookie pieces, the soft cream-flavoured confectionery is deliciously combined with chocolate cookie crumbs to inject decadence into the iconic flavour.
Every bite is delightful, featuring thick cracking pieces of white chocolate, crunchy cookies, and smooth indulgent ice cream, yasss!
Magnum Cookies and Cream is now available at all leading supermarkets, hypermarkets, convenience stores, and petrol marts, as well as food delivery services such as FoodPanda and GrabFood.
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