the Curve's Raya Decor Invokes Nostalgic 'Kampung' Vibes & Features 10,000 Raya Cards
The mall has been awarded the title of 'The Most Extensive Display of Raya Greeting Cards' by the Malaysian Book of Records.
By Gowri Chitra — 22 Mar 2024, 11:58 AM
With their Kiriman Raya theme, the Curve is throwing it back old school for the Raya celebrations this year, evoking nostalgia feels for timeless traditions
Paying homage to the age-old tradition of thoughtful gifting, the Curve promises an enchanting experience filled with cherished moments, from now until 14 April.
Inspired by the historic Pejabat Pos Bukit Rotan, the Ground Floor of the Curve will transform into a traditional kampung, showcasing a vibrant tapestry of shared moments. The Centre Court will be home to its very own Pos Malaysia service counter, various retro haven shops, and a bustling Raya bazaar.
You'll even be able to send your Raya cards and goodies to your loved ones through the Pos Malaysia mailbox and courier services on the weekends.
Renowned local artist, Shaheizy Sam, made a special appearance at the Curve's Kiriman Raya launch event.
Image via the Curve (Provided to SAYS)The mall has been awarded the title of 'The Most Extensive Display of Raya Greeting Cards' by the Malaysian Book of Records for showcasing over 10,000 Raya greeting cards, recognising it as the largest display of its kind in Malaysia
Spread out throughout the mall, the display is meant to revive tradition, reminding everyone to celebrate the long-forgotten custom of sending physical greeting cards to loved ones during Raya.
The best part is that these Raya cards won't go to waste, as they will later be repurposed for upcoming creative children's art workshops, collages, and other activities, in line with the Curve's sustainability efforts.
Siti Nurhanim (right), representative from Malaysia Book of Records presents the Malaysia Book of Records award to Khairul Azizi Ismail (left), Chief Executive Officer of Boustead Properties Berhad.
Image via the Curve (Provided to SAYS)You can also look forward to enjoying a diverse range of exciting activities at the Curve — from captivating musical performances on weekends and public holidays at 2pm and 6pm, to delightful arts and crafts workshops for kids on weekends and public holidays at 3pm.
Don't miss out on the Fiesta Raya celebration at The Street and Piazza, featuring vibrant festivities and cultural performances daily from 10am to 12am.
And there's also the Festival Kraf Kebangsaan at Fashion Walk, Level 1, which will be showcasing the best of national crafts until 7 April.
A fun and captivating performance by The Dance Company Kuala Lumpur at the launch event.
Image via the Curve (Provided to SAYS)"This year, our Raya festivities hold deeper meaning with Pos Malaysia and Malaysia Book of Records' invaluable involvement. It empowers us to recreate cherished memories and foster a profound sense of community spirit.
"Additionally the Curve is also committed to supporting local SMEs through our Raya bazaar, many of which have evolved from humble kiosks to permanent tenants," said Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad.
Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad, giving the opening remarks at the Curve's Kiriman Raya launch event.
Image via the Curve (Provided to SAYS)In the spirit of Ramadan, the Curve is also doing their part to give back to the community and those who are less fortunate
the Curve extends warm blessings and wishes to local orphanage, Pusat Jagaan Kasih Harapan in Kota Damansara, by providing hampers filled with essential items and special Raya packets. They also hosted Raya performances and an iftar session at Royale Chulan, the Curve, fostering a sense of community camaraderie.
In observance of the holy month of Ramadan, the Curve is also offering an additional prayer room for Muslim shoppers and staff on the First Floor, complementing the existing surau rooms.
From left to right: Khairul Azizi Ismail, Chief Executive Officer of Boustead Properties Berhad, Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad, and Elaine Liew, Centre Manager of the Curve, presenting Raya packets and gift bags with essential Raya items to the kids from Pusat Jagaan Kasih Harapan.
Image via the Curve (Provided to SAYS)You can also redeem cool goodies when you do your Raya shopping at the Curve
Besides all the shops at the Curve, don't forget to check out the Raya bazaar, which has 50 stalls featuring gorgeous Raya clothing, traditional and modern Raya delicacies, and stunning gifts for your loved ones.
A minimum spend of RM200 will get you an exclusive set of Raya packets and greeting cards, while a minimum spend of RM450 will see you taking home a special Raya Canister, a collection including Raya packets and greeting cards.
Plus, if you're the highest spender at the Curve (in a maximum of two receipts), you'll stand a chance to win exclusive Raya prizes worth RM2,000!
For more details about the Kiriman Raya celebration and other upcoming events at the Curve, visit their website, Facebook, or Instagram
A group photo with the Curve management team, performers, partners, and sponsors at the Kiriman Raya launch event.
Image via the Curve (Provided to SAYS)
