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"Best Ad Ever" — Singapore's Transport Ministry Drops Fun K-Pop-Inspired MRT Video

It was released to promote the new MRT station.

By Tamara Jayne — 17 Dec 2024, 04:47 PM

Cover image via @motsingapore (TikTok)

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Public transport announcements aren't usually the kind of thing that make you stop mid-scroll

But leave it to Singapore's Transport Ministry (MOT) to flip the script with a promotional ad so brilliantly fun that it's winning the Internet.

To celebrate the opening of the new Punggol Coast MRT Station, Singapore's MOT released a TikTok video that's got everyone talking. It features three guys grooving to G-Dragon's hit song Power while showing off the station's new features.

Image via @motsingapore (TikTok)

In a stroke of marketing genius, the video highlights everything you need to know:

Energy-saving systems
300 bicycle parking spots
Shorter travel times to the city

Image via @motsingapore (TikTok)

The K-pop-inspired clip has racked up over 140,000 plays and more than 100 comments, with fans requesting the ministry to use a K-pop song to promote every MRT station

Image via TikTok

"Best Singapore ad I've seen," declared one netizen — and honestly, we agree.

Watch the full video here:

@motsingapore
Unleashing the POWER at the new Punggol Coast MRT Station
original sound - Ministry of Transport - Ministry of Transport

"Best Ad Ever" — Singapore's Transport Ministry Drops Fun K-Pop-Inspired MRT Video

Public transport announcements aren't usually the kind of thing that make you stop mid-scroll

The K-pop-inspired clip has racked up over 140,000 plays and more than 100 comments, with fans requesting the ministry to use a K-pop song to promote every MRT station

Watch the full video here:

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