Fake Laundry Detergent Worth Over RM4,800 Seized. Here's How To Check If Yours Is Genuine

The fake goods were discovered on a residential premise in Cheras.

Cover image via TOP (provided to SAYS)

A recent raid by the Ministry of Domestic Trade and Consumer Affairs seized 651 units of counterfeit laundry powder worth RM4,882.50

According to New Straits Times, the fake goods were discovered during an inspection on a residential premise in Cheras. The counterfeit powder detergent had the registered trademark 'TOP' branding, without the authority or consent of TOP detergent manufacturer, Southern Lion, or its principal in Japan.

Southern Lion is advising consumers to only buy TOP powder detergent from reputable retailers and trusted online stores.

The ministry had acted on intelligence from representatives of Southern Lion and its principal in Japan, where there was suspicion that unauthorised products bearing the 'TOP' trademark were being sold at cheap prices via social media flash sale sites.

In a Facebook post, TOP Detergent assured fans that "safety and quality of [their] products is a priority that [they] will not compromise."

Dear fans, please take note! Southern Lion has been alerted of a syndicate selling counterfeit TOP Micro-Clean Tech...

Posted by TOP Detergent Malaysia on Monday, 27 July 2020

The TOP detergent range is known for its superior quality and innovative Japanese detergent technology. However, the counterfeit powder detergent was found to be of low quality, while the packaging had numerous spelling mistakes.

In a bid to eradicate counterfeiters, who mislead, scam, and endanger the public, Southern Lion is embarking on an education and awareness programme to help consumers identify genuine powder detergent.

According to Southern Lion, the easiest way to identify genuine TOP powder detergent is from the packaging

Genuine TOP packaging is machine-packed and cut; as such, the edges on the genuine packaging will not have perfect perforation, whereas the counterfeit products do.

So, be sure to check the top seal of TOP powder detergent to easily detect fakes. Remember, a perfect "zig-zag" is fake.

And of course, to ensure you're purchasing genuine TOP products, always shop from reputable retailers and trusted online stores.

Get more educational visuals from the official Southern Lion website and 'Like' TOP Detergent Malaysia's Facebook page for updates

If you have any concerns or enquiries, contact the Southern Lion Consumer Careline at 1800-880-133.

Help put an end to counterfeit trade by making a report to the MDTCA by calling the Enforcement Command Centre at 1-800-886-800 or +603-88826088.

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