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"Release The Merch" — What Malaysians Are Saying About The New Visit Malaysia 2026 Logo

Some are even asking for blind boxes.

Cover image via @TourismMalaysia (X) & Bernama/Malay Mail

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Tourism Malaysia has just launched the Visit Malaysia Year 2026 campaign, and it's already getting people talking!

With a fresh new logo and two adorable Malayan sun bear mascots, the campaign celebrates Malaysia's culture, nature, and diversity while inviting the world to discover everything the country has to offer.

Malaysians are not only praising the design but also brimming with creative ideas

Image via X
Image via X

Many are asking for merch to be made, like plushies of the sun bear mascots, keychains, and even blind boxes similar to Labubu collectibles.

Image via X
Image via X
Image via X
Image via X
Image via X
Image via X
Image via X

Several compared the design to its predecessor from 2020, which had received mixed reactions.

Image via X
Image via Facebook

One person even suggested collaborating with sun bear conservation efforts to make the campaign even more meaningful

Image via X

Not a bad idea, TBH.

The campaign and new logo was announced at an event recently:

The previous logo from 2020 received such negative reactions that it had to be redone:

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